June 11, 2020- Renault Romania hosted a night of exclusive cinema for the clients who opted for the newest models of the brand. Dozens of owners of Renault CLIO, Renault CAPTUR and Renault ZOE confirmed the invitation and livened up the atmosphere. They had the occasion to watch for he first time a movie from the comfort of their own car and to enjoy an open space location in Snagov. Along these, they had the chance to enjoy a series of special events organised within the event.
The concept of drive-in cinema that we used was made after the well-known classic recipe. The cars were parked in front of the exterior screen, respecting the assigned seats, the popcorn and the drinks were brought to the window of the car and the sound of the movie was broadcasted to the radio on a preset frequency.
In order for the experience to be complete, in the program have been included funny moments, activations with photographs from public and contest with prizes. During the event, the interaction with the public has been moderated by Cosmin Natanticu, a well-known stand-up comedy actor.
Having in mind the particularities of the moment that we live in, we considered appropiate to offer our clients an unique night in absolute safety. It was, at the same time, a way to show our appreciation for Renault community by offering the participants a relaxing moment together with their dear ones, declared Elena Apostol, Communication GM Cluster SEE.
By keeping the unique and charming way to see one of the newest movies, the event was held in conditions of maximum safety, adapted to the actual context and in accordance with the governmental directives.